[artinfo] How representations of the future are mired in the past

furtherfield furtherfielder at gmail.com
Fri Oct 9 10:56:47 CEST 2015


How representations of the future are mired in the past: a case study.

An analysis of the Mercedes-Benz collaboration with Ars Electronica 
for the European launch of the brand's intelligent car prototype - 
the F 015 Luxury in Motion - and the problems that many high-end 
brands in traditional industries seem to have envisioning a 
believable future.

This article is a collaboration between Gretta Louw and Natalie Kane.

<http://t.co/YVgy7rijRn>http://t.co/YVgy7rijRn


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