[artinfo] Fwd: Occupy the kitchen! | call 2018/2019
by way of János Sugár
janos.sugar at gmail.com
Wed Apr 18 22:04:15 CEST 2018
>From: Franca Formenti <<mailto:info at zonafranca.biz>info at zonafranca.biz>
>Date: 2018. April 16. 16:57:01 CEST
>Subject: Occupy the kitchen! | call 2018/2019
>Occupy the Kitchen! vol.2 | 2018/2019
>CALL FOR ARTIVISTS & RIOTING CREATORS
>Zona Franca | Varese | Italy
>F O O D P E R F O R M A N C Y
> SUBJECT call for Performance + Residency
> WHEN season 2018/2019 (from September 2018 until June 2019)
> WHERE Zona Franca, Varese - Italy
> WHO artists, artivists,
>activists, designers, gastronomes, creators
> DEADLINE June 30, 2018
>Foodpower - Zona Franca - Occupy the kitchen!
>2007 - 2014 - 2016.
>Three projects, one seed, a unique collective journey.
>Just like a Matryoshka stacking doll, one figure
>is within and is spurred from the previous, in
>an almost biological relationship. The great
>mother, Foodpower, contains a second doll, Zona
>Franca, which - in turn - contains Occupy the
>It all began in Varese, in 2007, in the North
>West of Italy, in the land between Milan and
>Switzerland, at a stone's throw from the Canton
>of Ticino. A strategic border area, renowned for
>Foodpower - and as a consequence, the two other
>most recent projects - digs its roots into
>thriving research which began in December 2007,
>observing the changes in current society and its
>relationship with food.
>As a prime element of contemporary society,
>today, food has a privileged role which was once
>dominated by fashion, and which is strictly
>bound to the body. Food has taken on a strong
>centrality within the contemporary psyche,
>involving the most intimate sphere of our body,
>passing through it, becoming a visceral part of
>us, every day.
>/ Semi liberi__Free seeds
>From this premise and these experimentations,
>Zona Franca was created in 2014, a
>transdisciplinary project that explores a wide
>variety of research forms between art and
>economics. It's both a restaurant, a gourmet
>take-away, during the day, and also a
>performance space in the evening.
>It's a hybrid space, which is in continuous
>transformation, where ancient seeds are the
>metaphor of a project and are the essence of the
>philosophy that keeps it alive. Various rare
>varieties that aren't included in the European
>register of regulated seeds are used. Once these
>are transformed, however, they become legal food.
>Therefore, ancient seeds circulate in an
>interstice which is not fully regulated, which
>takes advantage of the shadows and folds of the
>market. They lie in between legality and
>transgression, just like a dark pool.
>/ Food Artivism
>The reflection at the heart of the project takes
>us to the necessary understanding of ethical
>choices, either conscious or unconscious, that
>are subtended each day by our act of
>nourishment. We believe that art cannot deal
>with these dynamics, not just because of the
>increasingly intrinsic relationship between art
>and economics, but also because they are
>strictly pertinent to the conditions of human
>In this critical knot, in 2016, the Occupy the kitchen! project was developed.
>OTK! is a food artivism project where
>contemporary practices that are connected to art
>and economics are explored through food. This
>activity - of research and production - is
>carried out through a transdisciplinary approach
>and an activist attitude.
>What interests us is examining the exchanges,
>cross references and the osmotic ad/or
>conflictual relationships between the global
>economy and contemporary art, using food as an
>expressive medium and investigative field.
>Occupy the kitchen! performs the status quo,
>highlighting its incongruences, its black holes,
>the tangible consequences (primarily in health,
>society and the environment) with actions that
>are intended to generate individual critical
>thinking concerning the Food system which we are
>immersed in, in the prospect of a greater
>awareness and, consequently, a collective action
>concerning food sovereignty.
>Occupy the kitchen! is therefore an area of
>experimentation and activism. It wants to be a
>place where reflection can become action and
>wishes to examine and expand post-modern
>consumer awareness through art and food. The
>purpose of this project is to reawaken and
>energize minds and mouths.
>Occupy the kitchen! pays homage to 'Occupy
>Management!', the book by Monika Kostera, a
>Management lecturer for various European
>universities (in Poland, the UK and Sweden) and
>historical collaborator of Zygmunt Bauman. In
>the book, the author invites students to
>self-produce and also to self-manage their own
>/// CALL PURPOSES
>The convocation is targeted at professionals who
>- firstly - feel committed to the philosophy and
>vision of Occupy the kitchen! project, who wish
>to do a residency of 3 days to realize a
>performance at Zona Franca art space during the
>2018/2019 season (September 2018 - June 2019).
>The dinner-performances at Zona Franca are
>performed by creators that have chosen food as a
>research focus, interested in examining it
>through live artistic performances. The creators
>are present, creating dishes (a tailor-made menu
>for each evening and performance is created),
>directly manipulating matter, then distributing
>the dishes to the clientele-public and telling a
>story about peculiar hot issues of the Food
>system through food.
>The transversal principle of Occupy the kitchen!
>performances and cultural events is the
>intention to trigger critical thinking and
>discussion around acts associated with food,
>consumer choices, awareness of the system of
>large retailers, and all of the area of actions
>and values that we associate with food and
>activate around it. With the intention of
>reflecting upon concepts of globalization and
>capitalism that are closely connected to the
>phenomenon of compulsive consumerism, the second
>live season of food performances at Zona Franca
>will be inaugurated.
>/// WHO IS CALLED / WHO CAN APPLY
>The call is addressed to artists, artivists,
>activists, designers, gastronomes and creators,
>with the following characteristics:
>_RESEARCH AND/OR ARTISTIC PRODUCTION AROUND FOOD
>Those who have conducted, or who are conducting,
>or would like to conduct research - or create a
>performance - reflecting on contemporary issues
>concerning food, the relationship between man
>and food, and the relationship between humans
>analyzed through food.
>In particular, professionals who examine
>consumer practices within the global Food market
>through art, economies, social-anthropological
>relationships that are created around food and
>through food, the effects of contemporary social
>discomfort, the issues of food sovereignty and
>Any creator that wants to think about and make
>people think about the semiotics, proxemics, and
>social, anthropological - but also and above all
>- economical aspects that create, pass through,
>define and bind food to contemporary society.
>_A LUCID AND ACTIVIST APPROACH
>It is our intention to collaborate with
>professionals whose approach is both active and
>activist, progressive, drawn towards
>highlighting those fertile folds in the economy
>of the food market, its industrial production,
>targeted consumerism, and the social and
>environmental pitfalls of these systems acting
>both on a global and local scale.
>The selected creators will be called to a
>hands-on approach, getting their hands dirty in
>the kitchen and dealing with the
>public/clientele. The direct involvement of the
>creators is a fundamental prerequisite to the
>'Occupy the kitchen!' project.
>/// TERMS AND CONDITIONS
>Only those performance proposals that respect
>all three of the previous prerequisites will be
>taken into consideration.
>Works that are merely a physical manipulation of
>food and have no (generative) critical approach
>to food both in social and economical terms will
>not be taken into consideration.
>Administrative fee: ¤ 30
>The Management will guarantee the following benefits to selected creators:
>food and primary essentials for three days' residency.
>a private room in a domestic structure, located
>in 'Campo dei fiori' Regional Park, in Varese.
>a monetary contribution of ¤100 will be given to
>contribute to any transportation or any other
>cost of the artist in order to be present on
>site and create the best possible performance.
>Note: Shopping and purchasing of materials for
>the performance will be defined with management
>/ Art Market Point
>We recommend that the selected creators foresee
>the sale of a product/object of their own
>creation connected to the work of the
>performance, in order to be able to sell a
>memory of the experience of the performance
>itself with a symbolic meaning to the
>public/clients as a democratic and accessible
>piece of art.
>/// HOW TO PARTICIPATE / HOW TO APPLY
>The participation in the program is to be
>considered valid only after an evaluation of the
>following criteria by a judge panel:
>The candidates should create a brief
>presentation video (max. 5 min) where the they
>present themselves and express:
>. the artist statement
>. the motivation behind the willingness to participate in Occupy the kitchen!
>. the performance concept.
>The candidates should show previous work which
>they feel is relevant to their selection to
>participate in the project. These can be in one
>of the following formats: book in .pdf / digital
>portfolio / portfolio website / link to
>platforms where the artist's work is presented.
>To have a complete vision of the most important
>information about the artist and their project
>proposal, the following online form should be
>This material can be presented either in English or Italian.
>/ Presentation methods
>The presentation video can be shared online
>(Google Drive, Youtube, Vimeo) via links or by
>sending it in .mp4 format via wetransfer
>to <mailto:evelyn at zonafranca.biz>evelyn at zonafranca.biz.
>The same methods are valid for the portfolio presentation.
>The online form should be completed directly on
>the website at this
>/ Selected creators
>10 artists will be selected through the
>evaluation of the 10 best projects and
>performances. The results will be published on
>Zona Franca and Occupy the kitchen! websites and
>an email will be sent to all the selected
>The selected performances will be planned
>(according to the availability of the artists)
>within the Occupy the kitchen! vol. 2 calendar,
>which will be from September 2018 to June 2019.
>The selected artists will be asked to create a
>performance at Zona Franca, Varese, on a date to
>be agreed with Management. The performances will
>take place once a month.
>/ Selection Committee
>The board of professionals that will select the proposals:
>_Alfred Agostinelli / photographer, visual artist, contributing writer;
>_Filippo Bonomi / chef;
>_Franca Formenti / [food] artivist;
>_Monika Kostera / professor and writer, author of 'Occupy management!';
>_Evelyn Leveghi / relational [food]designer, indie researcher;
>_Stefano Liberti / journalist, reporter,
>filmmaker and writer, author of 'I signori del
>cibo' and 'Land grabbing';
>_Alice Pasin / landscape architect, seedsaver, farmer;
>_Luca Rossi / chef;
>_Michele Angelo Rugo / Surgeon, Psychiatrist,
>Psychoanalist, Eating disorder specialist,
>_Francesca Sironi / Investigative Journalist (L'Espresso);
>_Oliver Vodeb / Extradisciplinary Designer,
>Researcher, Writer, Educator, Curator, Memefest
>& Lipstick + Bread director;
>For more information or enquiries, please write
>to: <mailto:evelyn at zonafranca.biz>evelyn at zonafranca.biz
More information about the Artinfo