[artinfo] Expanding Experiences in Art

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Fri Sep 12 23:03:27 CEST 2014

"Expanding Experiences in Art"

Forum part I: Tuesday, September 2, 1-5:30pm
Session 1: Evolving Exhibitions and Transforming Museums
Session 2: Redefining Museum Experiences in the Digital Era

Leeum, Samsung Museum of Art Auditorium


Forum part II: Thursday, September 4, 9:30am-1:30pm
Session 3: Proliferation of International Exhibitions and Evolution 
of Contemporary Art
Session 4: Walking with Artists

Gwangju Biennale G?sigi Hall

Leeum, Samsung Museum of Art and Gwangju Biennale Foundation will be 
jointly hosting an international forum on Tuesday, September 2 and 
Thursday, September 4. Under the theme "Expanding Experiences in 
Art," the forum will provide grounds for discussion on how art 
institutions throughout the world are investing innovative efforts to 
expand experiences in art for audiences. 

This collaborative event, organized in celebration of the tenth 
anniversary of Leeum and the 20th anniversary of the Gwangju 
Biennale, will be divided into two parts-Session 1 and 2 (Part I) 
will take place in Seoul and Session 3 and 4 (Part II) will take 
place in Gwangju. Through this event, leading members of 
international art institutions will gather to share their goals and 
achievements, and discuss major issues concerning today's visual 
culture. The forum will provide a platform for exchange of ideas and 
expertise and, in turn, generate opportunities for future 
collaboration and partnerships. Registration for the forum is 
available on a first-come, first-served basis at 
Those who register for Part II will be invited to the pre-opening of 
the Gwangju Biennale 2014 either on September 3 or 4. 

The four sessions of the forum are outlined below.

Part I
Keynote speech: Sir Nicholas Serota (Director, Tate, London)

Session 1: Evolving Exhibitions and Transforming Museums
Art museums have changed from traditional establishments displaying 
and preserving important works of art  into social institutions that 
communicate, educate and entertain through art. Exhibitions have also 
broken out of their conventional roles as channels to convey 
cultural, artistic and social messages and have evolved into open 
arenas for experimentation of diverse methods to enhance visitor 
experience and participation. Session 1 will explore a new paradigm 
in which such changes are developing in exhibitions and museums.

Session 2: Redefining Museum Experiences in the Digital Era
The advancement of cutting-edge technologies and innovative 
approaches using digital media are expanding the meaning and realm of 
museum experiences. Session 2 will discuss how the use of digital 
technology is redefining museum experiences through an overview of 
cases and projects carried out by various organizations and explore 
the new direction in which art museums are headed.

Part II
Session 3: Proliferation of International Exhibitions and Evolution 
of Contemporary Art
Session 3, a roundtable discussion, will examine the state and 
meaning of biennales that have emerged and evolved throughout the 
turbulent course of the development of contemporary art. Panelists 
will systematically and multilaterally evaluate international 
biennales based on their experiences planning and executing the 
events and discuss ways to build new relationships and increase 
public engagement.

Session 4: Walking with Artists
"Walking with Artists" is an honor and a great challenge. Due to 
societal limitations and frameworks, the creation of museums and 
foundations dedicated to the arts often requires a formidable sense 
of duty to serve the arts. Art has become a collective account of 
both the artists and its patrons, because of their intensive 
involvement in its growth. Art is a reflection of social issues 
rather than simply a system of personal expression or the subject of 
academic analysis. The value judgments of contemporary art patrons 
have become important in promoting the public interest.

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