[artinfo] Launching the Ethical Economy Book
Adam Arvidsson
adam.arvidsson at unimi.it
Tue Nov 11 12:17:58 CET 2008
We're proud to announce a new website for the Ethical Economy book project. At
http://www.ethicaleconomy.com, you can download a final version of
the first chapter that introduces and summarizes the argument (the
second chapter, The Ethical Economy is Already Here, on how
capitalism is no longer 'capitalist' but something else, will be
available int he end of November). There is also a wiki where you can
contribute and comment and a blog.
Abstract:
This book suggests that we are facing an epochal economic and social
shift, perhaps of an importance unsurpassed since the bourgeois
revolution that gave birth to the capitalist economy that we have
today. The next economy will be an ethical economy where value is no
longer based on labour as in the capitalist economy (nor on land as
in the feudal economy that preceded it), but on the ability to
construct ethically significant social relations. This is no utopia:
the ethical economy is already here, in brand management, in advanced
forms of knowledge work, on financial markets, and in the expanding
range of autonomous forms of social production- ranging from P2P
software, via fan communities to alternative forms of agriculture and
food distribution- that have evolved around new information and
communication technologies. And its impact is set to grow with the
further diffusion and evolution of those technologies. This book
offers a first coherent theory of the ethical economy, examining its
origins, its present dynamics and its future potential. It draws out
the implications of this epochal shift for business, politics and
society.
Adam Arvidsson Associate Professor Department of Social and Political
Sciences University of Milano via Conservatorio 7 20122 Milano, Italy
tel. +39-02.503.21209 fax.+39-02.503.21240
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