[artinfo] international viral video award
interfilm Berlin - Festival
festival at interfilm.de
Wed Aug 27 14:17:58 CEST 2008
SEND US VIRAL VIDEOS
Within the scope of the 24th International Short Film Festival
Berlin, between the 4th and 9th of November 2008, the agency
Zucker.Kommunikation and interfilm Berlin will jointly hold
forward - international viral video award
the first competition for viral films at a German film festival.
Two prizes of 500,- ¤ will be awarded. One by an expert jury and one
by an audience jury.
We're looking for films with a message. All entries should be aiming
to communicate either a promotional, ideational, political or original
message. They cannot be older than two years and should have already
been successful at spreading the net, or at least be on the way to
doing just that.
Whether they are promotional strategies or propaganda, these messages
of seduction and conviction have long since been utilising virtual
channels to spread throughout the internet. Videos are shown and
distributed on film forums, via email, in blogs and on video portals.
While the brand names and/or creators behind many virals often like to
remain obscure, others make a point of them. What counts is
originality and humour; virals have to be good enough to traverse the
magical threshold of being forwarded. Word of mouth advertising is
(almost) the only thing that counts.
We intend to bring international virals together in one competition
and find out which of the nominated films proves to be the most
successful within the competition. In addition to this, the artistic
and creative aspects of viral production will also be acknowledged by
an expert jury.
The competition will take place within the scope of interfilm's 24th
International Short Film Festival Berlin and will also be featured on
cinema screens. Following to a Keynote presentation to be held during
the festival week, the contemporary viral and its potential future
will be discussed.
Take part in the competition!
Submit your film if
* it has been especially made for the internet,
* it was made with the aim to spread virally or has already been
* and it is either endorsing or opposing an image, an institution, a
brand, a product or an idea.
Upload the film to a video portal of your choice and then propose it
either on www.interfilm.de or on www.viralvideoaward.com. You
need only name the URL at which the film is online if you prefer. AND
you may also propose films that you have not made but have discovered
in the net.
A jury will select the best virals from all entries submitted, to
participate in the online audience election. Films will then be seen
and voted-for at www.viralvideoaward.com. Parallel to and
independent of that selection process, virals will also be under the
scrutiny of an expert jury consisting of industry professionals.
All films which make it to the online-voting stage will also be
presented on the big screen during the interfilm Short Film Festival.
Entry deadline: 19th September 2008!
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