[artinfo] MEDIAARCHITECTURE 2007 Conference

[Taylor Nuttall]

MEDIAARCHITECTURE 2007 Conference

11th and 12th September 2007
Central Saint Martins Innovation Center, London
registration: http://www.mediaarchitecture.com 
<http://www.mediaarchitecture.com/>
contact: Conference Manager Gernot Tscherteu 
gt at realitylab.at <mailto:gt at realitylab.at>
 
The Impact of Large Scale Integrated Displays on Architecture and Urbanism

The conference will bring together international speakers from the architec-
ture, planning and media communities for the first time to address the in-
creasing integration of new display technologies for building construction.
The media façade becomes a data system to be specified and commissioned
with the expectation of lifetime and maintenance commensurate with other
structural elements. The digital content is very different from both the
rectangular clip material now common on LED billboards and from programmed
lighting effects. The huge impact of this development for building design
and the urban environment will be explored from theoretical and implemen-
tation perspectives by leaders in the field.

ASPECTS ADRESSED:

- the impact on architectural theory of practical media façade systems

- departure of imagery from the confines of the clip towards dynamic
creative based on building management and external information

- the practical challenges of large scale displays for urban planning;
display viewing design in public spaces

- sustainable display and image data systems that can be specified directly
by architects and installed by the construction industry and which are
maintainable over the lifetime of a media façade


SPEAKERS & CURATORS INCLUDE:

Bart Lootsma, Ludger Hovestadt, Realities United, Andrew Shoben,
Kari Jormakka, Joachim Sauter, David Cunningham, Mark Dorrian, Michael Batz
Hermann Eisenköck, Patricia Austin, Tim Pritlove, Rogier van der Heide,
Malcom McCullough, Mark Dorrian, Els Vermang.

Peter Cornwell, Kathrin Kur, Andreas Rumpfhuber, Oliver Schürer,
Mirjam Struppek, Jim Thrower, Gernot Tscherteu


ORGANISED BY:

Media Architecture Group in Vienna
www.mediaarchitecture.org

PLASA, the international lighting exhibition, London.
www.plasa.org


----------------------------------------------------------
Mirjam Struppek
Interactionfield - Urban Media Research, Berlin
Phone: +49 (0)30 26325102
www.interactionfield.de <http://www.interactionfield.de/>
www.urbanscreens.org