[artinfo] Ethnic Marketing

[Art&Education]

ETHNIC MARKETING

Tracing the Limits of Artworld Internationalism
Contemporary Art Exhibition

Artspace Vanak Street 13 & Azad Gallery, 41 Salmas Square, Tehran
Conference and Screening: Shahid Avini Auditorium, University of Tehran
14 – 27 April 2006

This exhibition project addresses the limits of 
artworld internationalism, and the question of 
what is expected of an artist entering the 
“international" art circuit. What does the 
Euroamerican market, in particular, wish to see, 
and why does it wish to do so. It is plain to see 
that the West is not a pensive observer of 
globalized cultural flows, but a consumer playing 
a decisive role. Just as any demanding client, it 
actively defines the supply. Which strategies 
might be useful when facing such hegemonic 
structures? This theme was addressed at curator 
Tirdad Zolghadr’s 2004 exhibition “Ethnic 
Marketing: Art, Globalization and Intercultural 
Supply and Demand” at the Centre d'art 
contemporain de Genève (curated with M. 
Anderfuhren), and is now revisited in Tehran.

The event includes:

- April 14, 4 PM: opening at Artspace Vanak 
Street 13: Shirin Aliabadi, Bilal Khbeiz, Farhad 
Moshiri, Erkan Özgen, Sener Özmen, Natascha 
Sadr-Haghighian

- April 14, 4 PM: opening at Azad Gallery: Atlas 
Group, Ursula Biemann, David Blandy, Jakup Ferri, 
Shahab Fotouhi, Jens Haaning, IRWIN, San Keller, 
Ahmet Ögüt, Sener Özmen, Michael Snow, Peter 
Stoffel

- April 18, 5:30 - 8 PM: film screening at Shahid 
Avini Auditorium, Tehran University, with films 
by: Fikret Atay, COM&COM, Dirk Herzog, Natascha 
Sadr Haghighian, Sener Özmen, Space Campaign, 
Hito Steyerl, Erik van Lieshout

- April 19, 4 - 8 PM: symposium with Giovanni 
Carmine, Natascha Sadr Hagighian, Solmaz 
Shahbazi, Tirdad Zolghadr et al

This event was sponsored by Pro Helvetia.
A catalogue is available in Farsi and in English (JRP/Ringier)
For more information: < 
http://www.parkinggallery.com/ethnic> 
http://www.parkinggallery.com/ethnic